News

Zerina Akers: Award-Winning Designer Opens Luxury Fashion Rental Showroom In Los Angeles 

BY Dora Abena Dzaka July 30, 2024 12:17 AM EDT

Saint Helen’s House, a cutting-edge social club in Los Angeles, has been formally inaugurated by renowned fashion designer Zerina Akers. 

In addition to providing workplace, wellness programs, and educational resources, the multipurpose club is home to Akers’ most recent fashion rental shop, “The Show Must Go On.”

The Akers company sent a press release announcing that a vast array of opulent gowns, suits, shoes, and accessories will be on exhibition in the store.

The showroom also has an art exhibition that is organized by Erin Christovale, an artist who is based in Los Angeles. 

The artwork displayed in the showroom will also be available for purchase by visitors.

By providing in-store fittings and individualized fashion consultations with herself or other professionals, Zerina Akers elevates the experience of shopping in a showroom. 

There will be pop-ups, art exhibitions, and chances for collaboration every month.

Saint Helen’s is typically accessible to the public by appointment however, for exceptional privileges, membership access will also be provided. 

Akers stated: “I am proud to unveil Saint Helen’s House and launch ‘The Show Must Go On’ showroom in Los Angeles. Saint Helen’s House is a lifestyle destination where high-end creatives may explore art, and engage in cultural events in Los Angeles while indulging in wellness activities. This area also symbolizes the realization of my love for custom style and the investment in circular fashion that LA residents seeking distinctive looks require”. 

According to Essence, Akers and Beyoncé worked together to launch the well-known e-commerce website Black Owned Everything in 2020.

Akers highlighted the importance of inspiring youth after her most recent endeavor.

Zerina Akers is said to have told Essence: “I would really like to give back in this area as well, perhaps by doing a weekend course here and teaching young people how to get into the fashion industry. All of the women I was seeing, from influencers to celebrities to stylists, I simply think it’s a great way. All of them are women in the C-suite. This kind of underserved community of women who also attend the same events was made possible for us by opening the doors to the public and not simply concentrating on stylists”. 

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